Live Digital Masterclass ยท Sunday 13 April ยท 12pm AEST ยท $47
LUNCH & LEARN: How to Turn IRL Event Leads into Lifetime Brand Advocates
Hosted by Tamara Reid of Inside Industry
Register Now - $47YOU PAID FOR THE STAND. LET'S MAKE SURE YOU GET THE RETURN.
Hair Festival. Beauty Expo Australia. Two of the biggest IRL opportunities on the professional beauty calendar โ and most brands walk away with a bag of business cards and a follow-up email that goes out two weeks too late.
The leads were there. The conversations happened. The problem is what comes after.
This masterclass is the fix.
A LIVE, 90-MINUTE LUNCH & LEARN โ built for brand founders and marketing teams who are done leaving expo ROI on the table.
Tamara Reid has spent close to two decades inside the professional beauty industry โ across education, sales, brand marketing, and distribution. She's been in the room at every major industry event. She knows exactly what separates the brands that convert from the ones that don't.
On the 13th of April, she's sharing the whole system live, with you.
HERE'S WHAT YOU'RE WALKING AWAY WITH.
Clarity on what's not workingย โ and why your current follow-up strategy is losing you leads before they've even had a chance to convert.
A demand generation framework you can action immediatelyย โ the five-stage awareness ladder mapped specifically to the professional beauty buying journey, so you know exactly where each lead sits and how to talk to them.
A built-out pipeline you can hand to your teamย โ organic social, email nurture, retargeting, and the conversion layer. Every stage and channel mapped out and ready to implement.
It's the exact approach Inside Industry builds for the brands we work with โ and on the 13th, you're getting it direct.
THIS IS FOR YOU IF โ
You're a founder or marketing manager at a professional beauty, skincare, hair, or device brand. You exhibit at industry events โ or you're planning to. You know the leads are there but the pipeline isn't converting the way it should. And you're ready to fix that.
This is not for you if you're looking for generic digital marketing advice. This is built specifically for the professional channel. The B2B sales cycle. The stockist relationship. If you don't know what any of that means, this probably isn't your room.
If you do โ welcome. This is exactly where you need to be.
Register Now โ $47PRESENTED BY TAMARA REID,
Founder of Inside Industry.
18 years in professional beauty. Across education, sales, brand marketing, distribution, and digital. Tamara has sat on both sides of the industry table โ she's built brands from the inside and she's helped brands grow from the outside.
She founded Inside Industry because she saw a gap: B2B beauty brands with incredible products and no system for turning awareness into advocacy. Inside Industry exists to close that gap โ and this masterclass is a direct window into how.
DATE:ย Sunday 13 April 2025ย
TIME:ย 12:00pm AEST (Melbourne/Sydney time)
FORMAT:ย Live digital masterclass via Zoom
INVESTMENT:ย $47
RECORDING:ย A replay will be available for registered attendees
$47 AND A PIPELINE THAT PAYS FOR ITSELF.
The brands building real stockist relationships aren't spending more on their stands. They're spending smarter on what happens after.
This is your after.
Register Now โ $47